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Business Opportunities – The Importance of “Price Threshold”

 

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   Saturday, December 29, 2007

How important is the initial start-up cost (price point) of an online or home based business opportunity? This is
a very delicate subject that is often not credited with enough significance. Hitting the right “sweet spot” with
start-up costs can literally make or break your success in the online entrepreneurial world.
Call it what you want – ”price point”, “start-up cost”, “price threshold” (the initial fee to get registered and
started in an online opportunity), but it is crucial that this amount is not priced too low, or too high.
TOO High Priced Business Opportunities
The problem with high ticket business opportunities are twofold: 1) your field of prospects is radically reduced,
and; 2) most newcomers underestimate the additional costs of getting a business started. Most people who join
high ticket business opportunities ($2,000 to $10,000) are not told about the high cost of making each sale (the
average cost of acquiring a new customer). Advertising is your most significant ongoing investment. Online
beginners hear that an opportunity is… $3,500 (for example) and forget that this amount will only get them
started. What about advertising? What about ongoing maintenance fees? (turn-key websites, accounting and
training services, etc.) For an opportunity with a flat start-up cost of $3,500, your average cost per sale can
range from $1,000 to $4,000. Why you ask? Because, as mentioned above, businesses with higher price
points narrow your field of prospects dramatically, so you must advertise more to adjust for the waste, or pay
significantly higher rates for upper income prospects. You would be shooting yourself in the foot if you didn’t
expect to invest a minimum of $1,500 to $4,000 per sale to advertise it right. So you really need $5,000 to
$7,500 to start this business correctly. On top of that, if this business is a 2/up system (where you owe your
sponsor your first two sales), you’ll need another $6,000 to $8,000 for these training sales. That’s a total of
about $12,000 to $15,000 to get you started right. A brilliant man once said that before you start anything,
“count the costs”.
Bottom line, “High Ticket Home Business Opportunities” can be great if you have a lot of money. Again, the
problem is that most people do not plan well enough in advance. In fact, they usually don’t know what they don’
t know to even ask the right questions.
Here’s something else to consider – when you sell a program that exceeds $1,000 for sign-up fees, you’ll need
to be good on the phone (or be a fast learner) since most people will not invest much over $1,000 without
talking with someone.
TOO Low Priced Business Opportunities
The problem with business opportunities that cost $10 to $100 is that they’re just so difficult to turn into serious
money. Let’s compare $10 to $100 price points. If you stand to earn $10 to $100 per sale, you will invest the
same amount of time, energy (and usually advertising costs) to make 1/10 to 1/100 the amount of money. You’
ll have to make ten to one hundred TIMES the number of sales to make the same amount of money.
Most people don’t realize that the cost of making a $15 sale is almost as high as making a $500 sale.
Especially when you consider one of your best sources of advertising…Google. The average cost per click for
the “Business Opportunity” related category cost about $0.75 to $1.50. You would have to sell one in 10
people who come to your site…just to break even (with no net profit). There are free advertising vehicles of
course, but these require massive amounts of time and oversight, which ultimately limit you quite a bit.
So what’s the best price point you might ask? In my opinion, it’s somewhere between $300 to $1,000.
The article is brought to you by Peter Grundner at P&T Enterprises
For more information please visit www.myedconline.com or call 818-887-0896


Playing The Perfect Game For Your Birthday
When throwing a party it is always nice to hear guest compliment your party. A relay race is always fun at a family party. Make a Birthday (or any reason for a gift) into a fun time for all. All parties can be fun, even adult parties, they can be as fun as children’s parties, of course the games and activities will be different. If we didn’t have so much funny at parties what would be the purpose of having them.

Some of the activities are relatively tame while others can be quite steamy, depending on what level you play. Don't forget to incorporate the five main party activities of every party which have been developed over the history of parties.
Here are some activities that you can do at your child’s birthday party. Something very similar to pin the tale on the donkey is pin the wart on the witch’s nose, all you need to do is get a photocopy of a witch or you an draw the witch, get green play dough and roll it up in little balls, blind fold the child and have them stick it on the witch. A good selection of child party games will keep the group interested and the party running smoothly. When planning a child birthday party, just a little bit of organization will go a long way. Paper airplane contest, have each child make a paper airplane. Make a different pilot for each child and either put a number or name on the pilot to identify the child. Learn how to give each classic child party game idea its own unique twist to fit your party theme.
The important part of a child’s birthday party is the time you spend playing the games, it creates laughter and fun. If well planned, they can make great memories for the birthday child and guests alike, if not, they can be a minefield of problems.
More of the popular party games are the games that are played at night with glow sticks, using these glow sticks have turned into a nighttime sport game. Party games for an outdoor summer party can be very rowdy and active.
Water can add an element to your party which can make it exciting, since you can use the water for many different games, like water balloon toss. In this game you fill up red, white and blue balloons with water and divide the guests into teams of two. Whatever team is able to keep the balloons from popping will become the winners of the game.
If you don’t like the idea of water balloons you can set up a contest between some of the kids to see who can pop as many balloons with their bums as possible within say the frame of a couple of minutes.
You don’t want to leave out any one so be sure that each child gets some type of prize for trying. To avoid tears and hurt feelings, I would suggest that you provide one larger prize for the winner, and give out cheap "runner-up" prizes to all the other children.

Melissa Fishman and David Marc Fishman are the owner of personalized party favors. Mailordermommy sells kid party favors. The law of attraction works with everyone.


Make Your On line Presence a Reality
Everybody would love to make lots of money quickly, working from home, and only doing a few hours of work per week. I've spent the past two years trying to find a great way of doing this. Only over the course of the past few months have I found any "get rich quick" programs worth buying. I've been trying to make money online for a long time. I had a few small websites, but they never made much more than a few hundred per month. It was easy money and didn't require much work on my part, but I knew there were people out there doing better than I was and I knew I could do as well as them. Now, I've seen a lot of "get rich quick" programs. Most of these people make claims about earning $2000/day with Google or something similarly insane. Almost all of these people are complete liars. Even if they were making $2000/day with Google AdSense, it'd be because they had high- traffic websites with a lot of quality content. I'd know, because in one whole month, I never even made half of what they promised I'd make daily with their programs. Maybe you've already been scammed by one of these fraudsters. Anyway, I finally got sick of what was being offered. I decided I'd look through the all of the "get rich quick" programs I could find and see if there were any that were actually legitimate. I found that there were owners selling their programs for well over $100, but the information in them could be found almost anywhere online for free. Additionally, they all contained out-of-date information, had no e-mail support, no money back guarantees, and broken links in the downloads section. In conclusion, almost all of the programs I found were completely useless. The owners knew it, but they couldn't care less about their customers since they didn't offer refund policies! Amazingly, while looking through all of the programs, I actually did find a few legitimate programs. They were run by ordinary people like you and me, and they had found some great methods of making money from their home by doing very little work. I spent some time working with those programs, and my income is now ten times what it used to be. These programs provided a large amount of great information on how to make extra money on your computer doing very little work. Numerous customers had provided great feedback and reviews for their products. Many of them have started to make money just days after buying! Their programs have excellent prices, and the authors have a group of paid staff who are dedicating to helping you or providing assistance if you need any. I must say I was amazed! If you do decide to purchase any of the programs listed below, I recommend you join quickly. Most of the owners tell me they are getting an overwhelming number of sales and plan on raising prices in the near future, so order while prices are still low!

http://swasdm.bluecollar.hop.clickbank.net

 


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